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Ecommerce Consulting

Ecommerce consulting with fixed scope and clear deliverables

Before you hire an agency, replatform or double your ad budget, you need to know where growth is actually stuck. Most consulting engagements fail because the deliverable is vague and the advice is generic.

Our ecommerce consulting engagements are fixed in scope and price, with a clear deliverable at the end: a growth audit, a 90-day roadmap or a platform recommendation you can take to your board, and implement with us or anyone else.

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See our work
Illustrative example with sample data, not client results.

When to bring in an ecommerce consultant

  • Growth has stalled and you can't tell if the problem is acquisition, conversion, retention, pricing or operations
  • You're evaluating a replatform (or a move to a headless build) and need an objective view
  • You're about to hire an agency or team and need a clear brief
  • Leadership or investors want an independent assessment

Questions we're often asked to answer

  • Why has growth stalled, and what should we fix first?
  • Is our CAC sustainable, and what's a realistic target?
  • Should we replatform, and to what?
  • Do we need an agency, more in-house hires, or both?
  • How should we split next year's marketing budget across channels?
  • Is it time to add Amazon, TikTok Shop or wholesale, and how without hurting our DTC margins?
  • What should our measurement and reporting setup look like?

Engagements

Growth audit

A structured review of your unit economics (CAC, LTV, contribution margin), funnel conversion, channel performance, retention, site experience and tech stack. You get findings ranked by revenue impact and effort.

90-day roadmap

A prioritized plan for the next quarter: what to fix, test and scale, with owners, budgets and KPIs.

Platform selection

A requirements definition, platform comparison (for example Shopify, Adobe Commerce, BigCommerce or headless), a total cost of ownership estimate and a migration risk assessment, ending in a clear recommendation.

  • PLACEHOLDER: confirm whether fractional ecommerce leadership is offered; add a section only if so.

How an engagement runs

Step 1 of 5

Kickoff

Agree the decision you need to make, the deliverable and the timeline.

Step 2 of 5

Data access

Store analytics, ad accounts, email platform and, ideally, margin and cost data, shared securely.

Step 3 of 5

Stakeholder interviews

Founders, marketing, operations and customer service. The people closest to the business usually know where it hurts.

Step 4 of 5

Analysis

We test hypotheses against your data instead of running a generic checklist.

Step 5 of 5

Readout

Findings and recommendations, each with its evidence, expected impact and effort.

What a 90-day roadmap looks like

Workstream

Example actions

Owner
KPI
Acquisition

Restructure Shopping campaigns by margin; launch creative testing cadence

Native

Native

Conversion

Fix mobile PDP issues; add express checkout

Ecommerce / dev

Revenue per visitor

Retention(RFQ)

Build post-purchase and replenishment flows

CRM

90-day repeat rate

Measurement

Implement server-side tracking; adopt MER reporting

Analytics

Data accuracy, MER

Platform capabilities change frequently; we verify current features during discovery.

What you receive

  • A written report or roadmap in plain English
  • A live walkthrough with your team
  • A prioritized action list you can start on immediately
  • PLACEHOLDER: durations and fixed prices per engagement.

What makes our consulting different

Fixed scope, fixed price. You know exactly what you’re buying before we start.

Evidence over opinion. Every recommendation is tied to your data, with the reasoning shown.

Practitioner advice. Our consultants run the channels and builds they advise on, so recommendations are grounded in what’s actually achievable.

Built to be implemented. Deliverables are written as plans your team (or any partner) can execute, not slide decks that sit in a folder.

From plan to execution

Many clients ask us to implement the recommendations: growth marketing for online brands, website design or conversion rate optimization. There’s no obligation. The deliverable stands on its own.

Consulting FAQs

Something else? Ask us directly.

Diagnoses what’s limiting growth and recommends what to do about it, covering strategy, channels, conversion, operations and technology.
Unit economics, funnel and channel performance, retention, site experience and tech stack, prioritized by impact.
Yes, including when staying on your current platform is the right answer.
No. Many clients implement in-house or with other partners.
Most audits and roadmaps take a few weeks, depending on scope and how quickly data access is set up. Platform selection projects can take longer if requirements need workshops across several teams.

Most audits and roadmaps take a few weeks, depending on scope and how quickly data access is set up. Platform selection projects can take longer if requirements need workshops across several teams